By Admired Leadership

Top Fortune 500 Leaders Don't Use ChatGPT

They UseALEX

Built on 40 years of proprietary research into 15,000 exceptional leaders. No other AI has this knowledge.

Leaders from 40+ organizations trust ALEX for confidential coaching.

YETI · SANOFI · NASCAR · McDONALDS · DELL Technologies · BLACKROCK · MICROSOFT · CHOP · Philadelphia · BAE SystemsYETI · SANOFI · NASCAR · McDONALDS · DELL Technologies · BLACKROCK · MICROSOFT · CHOP · Philadelphia · BAE Systems

What makes ALEX different from everything else.

40 years of research

40 Years of Research No AI Has

ALEX draws on 1M+ words of leadership research from studying 15,000 exceptional leaders. This knowledge has never been published. It doesn't exist on the internet. No other AI can access it.

40 years. 15,000 leaders. 1M+ words.

Asks questions

Asks Questions. Challenges Thinking.

ALEX coaches the way the best executive coaches do. It probes your specific situation, pushes back on assumptions, and sometimes tells you what you don't want to hear.

Modeled on how the best executive coaches actually work.

A coach at 10pm and 6am

A Coach at 10pm. And 6am.

The difficult conversation happens tonight. The meeting prep starts tomorrow at dawn. ALEX is there with real coaching, in 80+ languages, with no scheduling and no waitlists.

24/7. 80+ languages. Confidential by design.

The ROI on ALEX is immeasurable.

Our HR function is driving high-stakes deliverables. ALEX gives us a way to stress-test our decision-making and designs in real time, challenge assumptions, and work through complex change scenarios before they play out in the real world. For organizations serious about developing thought leadership capability at scale, ALEX is a game changer.

Chief People Officer, Leading Healthcare Technology Firm

You're right to be skeptical

Generic AI gives you a list.ALEX coaches you through it.

Questions first. Lists never. That's how real coaching works.

Generic AI

You

"I need to give difficult feedback to a high performer who's been underperforming lately."

Response

Here are some steps to give effective feedback:

  1. Schedule a private, one-on-one meeting
  2. Start with positive observations
  3. Be specific about the performance changes you've noticed
  4. Use "I" statements instead of "you" statements
  5. Ask for their perspective on what might be causing the change
  6. Collaboratively set clear expectations going forward
  7. Follow up with a written summary

Would you like a sample script or practice dialogue?

ALEX

You

"I need to give difficult feedback to a high performer who's been underperforming lately."

ALEX

That's a situation that requires real precision. Before I help you think this through, let me ask: when you say "lately," what time frame are we talking about? And do you have a sense of what might be driving the change?

You

"About 3 months. She was passed over for a promotion and I think she might be burned out."

ALEX

That changes everything about how you approach this conversation. If she was passed over, she may be questioning whether her performance even matters here. A standard "here's what I've noticed" feedback conversation could confirm that fear. Let me ask you something harder: did you advocate for her promotion, and does she know where you stood?

See for yourself.

Try ALEX Now

Compared with general purpose LLMs, ALEX feels purpose-built for leadership work.

The guidance is grounded in sound leadership principles and, importantly, it challenges my thinking instead of simply affirming every idea. It acts more like a thoughtful coach than a tool.

Senior Field Leader, Top 10 Global Pharmaceutical Company

The coaching leaders actually need.

Difficult conversations

Practice Difficult Conversations

Role-play with ALEX before the real thing. It plays the other person and helps you anticipate reactions.

Tough decisions

Think Through Tough Decisions

ALEX helps you structure your thinking, surface blind spots, and consider angles you'd miss on your own.

High-stakes meetings

Prepare for High-Stakes Meetings

Design intentional agendas. Anticipate dynamics. Walk in with a plan, not a hope.

Sensitive messages

Perfect Sensitive Messages

Get real feedback on tough communications before you send them. ALEX reads tone, not just words.

Performance reviews

Write Performance Reviews

Using a proven framework that gives people actionable guidance, not vague platitudes.

New leadership role

Navigate a New Leadership Role

Promoted but nobody taught you how to lead? ALEX has coached thousands of new leaders through exactly this.

Bring your real challenge.

Try ALEX Now

For Organizations

Your best coach serves 20 leaders.ALEX can serve 20,000.

The same coaching methodology that leading technology companies and financial institutions trust with their senior leaders. Now available to every manager in your organization. Deploy in days, not months. No IT integration required.

  • Data encrypted in transit and at rest
  • No training on your data. Conversations fully confidential.
  • Monthly usage dashboards for organizations with 100+ users
  • Change management playbook, sponsor guides, onboarding sequences
  • Volume pricing with flexible terms
Try ALEX NowOr contact our team for enterprise deployment.

Same Day

deployment

80+

languages

24/7

availability

ALEX doesn't automatically take your side. Most other AIs do.

That's one of the most damning things about the most public models. It's pretty insidious if you're trying to be a better leader or figure out what your blind spots are, and this thing is telling you 'you're right' when you're probably not.

VP of Strategy and Growth, Digital Services Firm

Frequently Asked Questions

General-purpose AI pulls from public internet data. Other AI coaches rely on published frameworks anyone can find. ALEX is different on both counts. It draws on 40 years of proprietary leadership research from studying 15,000 exceptional leaders. This research has never been published. It doesn't exist on the internet. No other AI can access it. And ALEX coaches the way the best human coaches do: it asks questions, challenges your thinking, and pushes back when you need it. It won't hand you a numbered list and call it coaching.

Yes. Click "Try ALEX Now" and you're in a real coaching conversation within seconds. You get 30 messages to experience ALEX firsthand. If you want to keep going, you can register for a free two-week trial, subscribe, or contact us about enterprise options.

Completely. Conversations are never shared, never used for training, and never visible to your organization. Data is encrypted in transit and at rest.

Deploy to your entire organization in a single day. No IT integration required. Organizations with 100+ users get monthly usage dashboards, change management support, and volume pricing.

You choose how to continue. Register for a free two-week trial with full access, subscribe for ongoing coaching, or contact our team about enterprise options for your organization. No pressure, no automatic billing.

We're Admired Leadership. For 40 years, our researchers have studied what the best leaders actually do, across 15,000 leaders in every major industry. That research is the foundation of everything ALEX knows. We built ALEX because the insights from our work are too valuable to keep behind a consulting engagement. Every leader deserves access to what we've learned.

Bring your hardest leadership question.ALEX is ready.

Experience what 40 years of proprietary research sounds like in a coaching conversation.

Try ALEX Now

Start coaching in seconds.

ALEX. Because every leader deserves a great coach.